ActiveCampaign

Active Intelligence 2.8

ActiveCampaign's AI, Active Intelligence 2.8, remembers every detail of your brand, learns from your top campaigns, and gets smarter every time you use it. It includes Memory, Custom Instructions, Brand Kit, and Campaign Reference to streamline campaign creation.

Go to market 3x faster with AI that knows your brand and builds on your best-performing emails.

Personalized Email Marketing

Build complex email flows or send your best newsletter yet. ActiveCampaign adapts to your goals with automation, segmentation, and predictive content.

Create campaigns that drive engagement and revenue, with features like predictive sending and conditional content.

WhatsApp & SMS Automation

Meet customers where they are with WhatsApp automation that feels like a conversation, and build always-on SMS campaigns that drive action with personalized messages that land in seconds.

Engage customers across channels with automated, conversational messaging that feels personal and timely.

1,000+ App Integrations

Connect your entire marketing stack—from CRM to ecommerce, social media to analytics. ActiveCampaign works with tools you already use, including Shopify, WordPress, Slack, Stripe, Salesforce, and more.

Streamline your workflows and unify data across platforms for more effective marketing.

Multi-Step Marketing Automation

Automate every marketing channel with unlimited automation actions on most plans. Use triggers, conditions, and actions to create complex customer journeys.

Save hours of manual work and deliver the right message at the right time automatically.

Built-in CRM & Attribution

Manage leads and customers with a built-in CRM, track conversions, and measure performance with attribution and conversion tracking. Available on Pro and Enterprise plans.

Understand what's working and optimize your marketing for better ROI.

• Autonomous AI with Active IntelligenceActiveCampaign's Active Intelligence uses autonomous AI to cut 13 hours of marketing busywork per week. It remembers your brand, learns from top campaigns, and gets smarter with use. Features include Memory, Custom Instructions, Brand Kit, and Campaign Reference to speed up campaign creation.
• Omnichannel Marketing AutomationActiveCampaign provides marketing automation across email, SMS, WhatsApp, and more. It offers email marketing with 8x faster campaign creation, WhatsApp messaging with a unified chat inbox, and SMS marketing that works with your automation. All channels are designed to work together for personalized customer journeys.
• 1,000+ App IntegrationsConnect your entire marketing stack with over 1,000 app integrations. From CRM to ecommerce, social media to analytics, ActiveCampaign works with the tools you already use. It also offers AI tool connections to Claude and ChatGPT for enhanced capabilities.
• 30-Day GuaranteeActiveCampaign is confident you'll see results. They offer a 30-day guarantee: if you're not satisfied after 30 days, you get a full refund. You can start with a free 14-day trial with no credit card needed and instant setup.

• Pricing Requires Custom QuoteActiveCampaign's pricing page does not display specific dollar amounts. Instead, it asks you to request a tailored plan based on your number of contacts and goals. Plans are billed annually, and there are different tiers like Enterprise and Pro, but exact pricing is not shown on the scraped content.
• Specific Features Vary by PlanThe scraped content shows that features like premium segmentation, unlimited automation actions, and premium CRM & ecommerce integrations are included in higher-tier plans. However, the exact feature set for each plan is not fully detailed. Some features like Single Sign-On and dedicated account team appear only in the Enterprise plan.
• No Competitor ComparisonsThe website content does not mention any competitors or provide comparisons with other marketing automation tools. Any claims about being better than competitors are not supported by the scraped data.
• Contact Options and SupportActiveCampaign offers a demo request and a pricing request form. Sales contact is +1 (800) 357-0402. They also have online training, services, and a community. However, specific support hours or response times are not mentioned in the scraped content.

Autonomous Marketing

ActiveCampaign's Active Intelligence 2.8 remembers your brand details, learns from your top campaigns, and gets smarter with every use. It can cut 13 hours of marketing busywork each week by automating workflows and generating campaigns based on your custom instructions and brand kit.

Personalized Email Marketing

Build complex email flows or send newsletters with ActiveCampaign's email marketing tools. The platform adapts to your goals, offering predictive and conditional content, advanced segmentation, and automation to deliver highly targeted campaigns that drive engagement and revenue.

WhatsApp & SMS Automation

Meet customers where they are with WhatsApp automation that feels like a conversation, not a campaign. Also create always-on SMS campaigns that drive action with personalized messages that land in seconds, all managed from one platform.

CRM & Ecommerce Integrations

Connect your entire marketing stack with 1,000+ app integrations, including Shopify, Salesforce, and Stripe. ActiveCampaign's CRM and ecommerce integrations let you track attribution, manage custom objects, and automate cross-channel marketing to grow your business.

Define the exact AI Automation & Workflow Tools workflow ActiveCampaign should support.

Compare it with closely related AI tools in the same category before committing.

Set review rules for accuracy, privacy, brand voice, compliance, and final approval.

Connect useful outputs to the wider stack instead of leaving them inside the AI tool.