Single view of all marketing performance

Blobr connects to ad platforms, analytics tools, and CRM systems to display all key metrics in one place. The AI layer automatically highlights which channels are driving ROI and which need attention. This eliminates the need to toggle between Google Ads, Meta, and email platforms.

Business outcome: Marketing teams reduce reporting time by up to 70% and make faster budget allocation decisions.

Automatic alerts for performance changes

The platform uses machine learning to detect unusual spikes or drops in key metrics like CPA, ROAS, or conversion rate. When an anomaly is detected, Blobr sends an alert with possible causes and recommended actions.

Business outcome: Teams catch budget-wasting issues hours or days earlier than manual monitoring allows.

Predict future campaign performance

Blobr analyses historical data to forecast future performance across channels. This helps marketing leaders set realistic targets and adjust spend before underperforming campaigns drain the budget.

Business outcome: More accurate quarterly planning and proactive budget reallocation.

Shareable, white-label reporting

Generate and schedule custom reports that can be shared with stakeholders or clients. Reports include AI-generated summaries that explain what happened and why, reducing the need for manual commentary.

Business outcome: Agencies and teams save hours per week on report creation and improve client communication.

Understand which channels drive conversions

Blobr offers multi-touch attribution modelling to show how different channels contribute to conversions. This goes beyond last-click data to give a more accurate picture of marketing effectiveness.

Business outcome: Marketing teams invest budget in channels that actually drive results, not just last-click credit.

Pre-built integrations for major platforms

Blobr connects directly to Google Ads, Meta, LinkedIn, TikTok, Google Analytics, HubSpot, Salesforce, and more. The platform uses API connections to pull data in real-time, ensuring dashboards are always current.

Business outcome: No manual data exports or CSV uploads — data is always fresh and accurate.

• Ease of setupMost data sources connect in under 5 minutes with no technical configuration required.
• AI-driven insightsThe anomaly detection and forecasting features genuinely save time and improve decision-making.
• Clean, intuitive interfaceNon-technical marketing team members can navigate the platform without training.
• Real-time data syncDashboards update automatically, so decisions are based on current data.

• Limited customisationYou cannot write custom SQL or build completely bespoke metrics — the platform uses pre-defined data models.
• Data source limitsThe Growth plan caps at 10 sources, which can be restrictive for larger teams managing many channels.
• No native CRMBlobr pulls CRM data but does not replace your CRM — you still need a separate system for contact management.
• Professional RealityBlobr is excellent for standard marketing analytics but lacks the depth for complex data science or enterprise BI use cases.

Agency client reporting

Agencies managing multiple client accounts use Blobr to create white-label reports that show campaign performance across channels. The automated summaries save hours of manual explanation each week.

E-commerce marketing teams

Online retailers connect ad platforms, Google Analytics, and Shopify to track full-funnel performance. The attribution model helps them understand which channels drive actual sales, not just clicks.

SaaS growth teams

B2B SaaS companies use Blobr to monitor trial-to-paid conversion rates across paid, organic, and email channels. The anomaly detection alerts them when a channel's performance drops unexpectedly.

Marketing operations consolidation

Companies with fragmented martech stacks use Blobr as a central analytics layer. It replaces the need for manual Excel reporting and gives executives a single view of marketing performance.

Sign up for a free account at blobr.io — no credit card required.

Connect your first data source — choose from 50+ integrations like Google Ads or Meta.

Review the auto-generated dashboard — Blobr creates initial charts based on your data.

Set up anomaly alerts and scheduled reports — configure notifications for key metrics.